|
Time to Read: 1 min
Hey everyone, Amanda here!
We have a very exciting meeting coming up (we’ll share more soon 👀) and we’ve been asked to share more about why our customers love Not Basics — what makes you choose us, what keeps you coming back, and who you are.
Rather than putting words in your mouth, we’d love to hear it directly from you. If you have a spare two minutes, your comment would be incredibly helpful — it really will make a difference and help us tell our story in the most meaningful way.
If you have a moment, please comment below and share: What made you choose Not Basics? What do you love most about our pieces? What keeps you coming back? And if you’re happy to, it would be amazing if you could sign off your comment with your age or anything else you’d like to share about yourself personally — it’ll help us build a fuller picture of our community.
Whilst I'm here, I thought I'd share a little glimpse into this week as it was very Not Basic. So we started the week with a last-minute shoot cancellation when our samples didn’t arrive in time. I am off on holiday next week, so this felt like the end of the world at the time (not to be dramatic) but thankfully we were able to reschedule and shot everything yesterday. Crisis averted!
We also had a BIG call this week — something we’ve been working towards for years might finally be happening. Send us all your good vibes. (And yes, in classic us fashion, we showed up wearing identical hairstyles — unintentionally matching for all the big moments, as always 😂.)
Lastly, we’ve welcomed a new team member! This means Lauren — who many of you will know if you’ve ever emailed us — will be moving from customer experience into a new department. We’re so excited for what’s next.
Thank you for being such a key part of this journey. Every comment, suggestion, and bit of encouragement helps us shape Not Basics into a brand that actually means something — to us, and hopefully to you too. We wouldn’t be here without you.
Have a lovely weekend!
Amanda & Katie x
Further Reading...
Comments
I have been buying Not Basics products for over 4 years now and I am consistently amazed by the quality and comfort of every item I have owned. The soft yet stylish tops are always my fav, they somehow make a basic tee look elevated meaning I have worn them everywhere from both the gym, to the club, to a cosy layer for camping. I cannot say enough about how much I love this brand!!!
I’ve been searching for new high waisted non see through leggings for absolutely ages. I stubbled across Not Basic in my search and after reading up on the company and products realised they ticked more boxes. Natural and breathable fabric and sustainably made. I also bought a white T-shirt, which is beautiful quality and not see through. Will definitely be purchasing replacements of my current plastics filled wardrobe.
Came across Not Basics a few years ago when I was looking for sustainable, ethically produced undies (but still affordable) – they were just what I was looking for. The designs are cool, contemporary and well considered. I love the quality of the fabrics they use, and they are just so comfortable! Customer service is also great. My go-to for underwear and basics :)
I’ve been with Not Basics since it’s earlier incarnation as Pantee. Following illness and subsequent disability I found myself having to adjust to new requirements in underwear and replace my previous items which were no longer comfortable.
Originally was looking for 100% cotton bras without wiring and more comfortable underwear that didn’t cut into my thigh. In those early days, It was a bonus to find a company that was female owned, ethical and had sustainability at the heart of its business. To support a growing UK business was the cherry on the cake. It was hard to believe it was true given the very reasonable prices in comparison to other companies combined with it’s high quality.
However after my first purchase I was so happy with the customer service, quality of the product and sublime fit and comfort I decided to invest in the women’s shorts and crop bras in a range of colours and I’ve never looked back since. The women’s shorts are my absolute favourite for quality, comfort and fit for my curvier figure but the full briefs are so well cut that I could start wearing them again.
With new colours and sets coming out I started to replace all my old stock and eventually with new designs that were equally as fantastic – I now have a fully restocked underwear drawer which caters for all outfits and styles.
The company grew and I was delighted to be asked regularly about my opinion as a customer about it’s direction regarding products. When Not Basics was launched and the range expanded over time it was satisfying to see the reflections of customers opinions and needs be heard and responded to. I’ve only encountered this with 2 other companies before so it is rare.
I treated myself to a lounge wear sweater and bottoms which was a big mistake as I lived in it due it’s softness, comfort and quality and didn’t want to wear much else.
I’ve since bought the limited edition colour loungers set as gifts as people loved mine.
I imagine eventually I’ll replace all of my “basics” with Not Basics over time.
They wash so well, retaining their shape and will last. Which is huge positive and what you want with your basic everyday wear.
I have most of the colours in the long sleeve and short sleeve t shirts. The colours work well with my wardrobe and the fit and quality are excellent. Also exceptional is the customer service-not basics will reply to queries and address problems efficiently and professionally. I am very much a repeat customer.
