Hey everyone, Amanda here. Hope you all enjoyed the spot of good weather over the weekend! I spent most of it outside in the garden, I even jet washed the patio - no better Sunday activity in my eyes!

We wanted to let you know personally, that this Thursday at 7pm we're launching an end-of-an-era warehouse sale, featuring some of our biggest discounts, ever.

But before we get into the nitty gritty, let's talk 'sales' for a moment. We know sale culture can often drive impulse purchases and overconsumption – something that runs counter to the sustainable values we hold dear. But we've seen that sharing details beforehand allows you to make considered choices rather than rushed decisions based solely on discounts.

Many customers who first discovered us during past promotions have become loyal community members, proving that mindful shopping during sales is possible. We believe the issue isn't small brands offering occasional promotions – it's the endless cycle of discounting fast fashion that's problematic.

This warehouse sale represents an opportunity to try Not Basics at a more accessible price point, or to stock up on high-quality, long-lasting essentials made from natural materials that will serve you for seasons to come.

For a sneak peek at what will be featured in the sale, keep scrolling 👀

The story behind the sale...

Last year, we made a decision that many said was crazy. After 4 years in business, we completely re-branded – not just visually, but the entire name of our company – from Pantee to Not Basics.

We also decided to move our fulfilment and our manufacturing, essentially re-building the business from the ground up.

Unfortunately, whilst we went through this transition we ran out of stock, sales hit an all time low and the momentum we'd spent years building started to slip away 😵

Despite this, thanks to the overwhelming support we have received since the re-brand, we were able to turn things around and end the year on a high. If that doesn't prove that growth isn't always linear, I don't know what will!

Throughout this transition, we've continued selling our original Pantee branded items alongside our new Not Basics range. Now, with Limited Stock remaining, it's time to officially close this chapter.

So, this Thursday we'll be launching a warehouse sale for all remaining Pantee stock at prices we've never offered before.

These pieces really represent the beginning of our story, a chapter that made everything else possible. Now it's time to let them go, because growth isn't always linear – and the best stories never are.

Our mailing list will receive one hour of early access to shop before anyone else, and with Limited Stock remaining, those styles you've had your eye on may sell out fast. Sign up to our mailing list before Thursday for early access.

The End of An Era Warehouse Sale will be a sitewide sale, ranging from 10-70% off. Yes, you read that right – 70%!

Oh, and while this blog post primarily highlights our Pantee stock, it's worth noting this sale will be SITEWIDE... so that does include all Not Basics stock too. Let's just say you may also find your other favourites in the sale, including Bras & Briefs (20-30% off), Sweatsuits (20-50% off) and our much loved Essentia Trousers (20% off)!

The deepest discounts will be on our end-of-line styles that will sadly not be returning once they sell out – so once they're gone, they really are gone.

Here is a sneak peek at some of our best offers...

This is your last chance to shop the perfect neutral colour for Spring, Oat. Available in our famously comfortable bodysuits and sweatsuits:

• Organic Cotton Bodysuits: 70% Off
  • Short Sleeve Bodysuits: Were £35, Now £10.50
  • Long Sleeve Bodysuits: Were £39, Now £11.70
• Sweatsuits: 50% Off
  • Oversized Sweatshirt: Were £45, Now £22.50
  • Sweatpants; Were £45, Now £22.50

Sage Grey exudes soft tranquility, bridging the gap between neutral and nature. Available in our double-lined Organic Cotton T-Shirts & Sweatsuits, Sage Grey is down to the final few units and will not be re-stocking.

• Organic Cotton T-Shirts: 70% Off
  • Long Sleeve T-Shirts: Were £29, Now £8.70
  • Short Sleeve T-Shirts: Were £27, Now £8.10
• Sweatshirt & Sweatpants: 40% Off
  • Oversized Sweatshirt: Were £45, Now £27.00
  • Sweatpants; Were £45, Now £27.00

Blue Navy projects quiet confidence and timeless sophistication, perfect for building a versatile capsule wardrobe that transcends seasons. Available in our famously comfortable bodysuits and sweatsuits:

• Long & Short Sleeve Bodysuits: 50% Off
  • Short Sleeve Bodysuits: Were £35, Now £17.50
  • Long Sleeve Bodysuits: Were £39, Now £19.50
• Sweatsuits: 50% Off
  • Oversized Sweatshirt: Were £45, Now £22.50
  • Sweatpants; Were £45, Now £22.50

Subscribe to our mailing list to receive one hour of early access to shop before anyone else. With Limited Stock remaining, those styles you've had your eye on may sell out fast. Sign up to our mailing list before Thursday for early access.

We always love to hear from you, so if you have any questions about the sale, the brand, or have any feedback for us, please leave us a comment below! Are there particular styles you're excited to snag during the sale? Or perhaps there's a piece from our Pantee days that holds special memories for you? We'd love to hear your stories.